The MIAC launched a branding and identity initiative in 2013 to promote the conference's four core values: Quality Athletics, Academics, Student-Athlete Well-Being and Integrity. The videos embedded below offer an excellent visual representation to the MIAC's commitment to two of those core values: Quality Athletics and Integrity (through sportsmanship). The videos were produced by Gustavus Adolphus College student-athlete Carolyn Draayer.

The MIAC also has promotion audio ads that can be used on game broadcasts, podcasts, shows, etc., found here

            "MIAC: Quality Athletics"        "MIAC Sportsmanship: Respect Your Rivals"